Account mapping
How Sillage turns a company name or domain into the real account and the right contacts inside it.
Account mapping is the step where Sillage turns the accounts you added into something it can actually work on. You give it a company name or a domain. It matches that to the real company, then finds the right contacts inside it based on your targeting.
Everything else depends on this. Signals and content are only as good as the mapping underneath them, so getting this step right is what makes the rest useful.
What mapping produces
- The matched company, resolved from the name or domain you gave.
- The right contacts inside that company, chosen against your persona.
- A status for each account, so you can see what was found and what was not.
When an account cannot be mapped
Some accounts cannot be matched, for example when a domain is wrong, the company is too small to have a public footprint, or it has since closed or been acquired. Sillage flags these instead of guessing.
When an account is flagged as not found, check the name or domain you provided and re-add it if it was a typo. If the company genuinely has no footprint, it is safe to leave it out, it would not produce reliable signals anyway.
Mapping runs in the background after you add accounts. Wait for the list status to reach completed before you rely on signals or content, the data is still filling in until then.