Sillage

Solutions, close more deals

Know who is in the deal before it moves.

A deal is rarely signed by one person. Sillage maps the buying committee on your key accounts and watches it every day, so you see who joined, who left and who is talking to a competitor while the deal is open.

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The signals that move a deal forward.

Six live signals that tell you who changed around an open deal.

  • Your network01

    Champion moved or promoted

    Example

    Sarah Martin, your champion at Alan, just joined Doctolib as Head of Sales.

  • People02

    Job change

    Example

    Julia Mendez left Contentsquare to join Mirakl as Head of GTM.

  • Your network03

    Engaged with your content

    Example

    Thomas Dubois, VP Revenue at Capgemini, commented on your pricing post.

  • Your network04

    Engaged with your partners

    Example

    The CRO of Sanofi liked 3 posts from your integration partner Segment.

  • Competition05

    Engaged with competitors

    Example

    An account executive at a competitor commented on a post by the CMO of Decathlon.

  • Competition06

    Mentioned a competitor brand

    Example

    The CRO of Kering praised a competitor in a post about their sales stack.

Four plays that keep a deal alive.

Each signal is a change inside the buying committee. Here is what a rep does with it.

  1. 01 · When

    Job change

    People

    1. 01 →Spot the new decision maker on the account
    2. 02 →Check the role against your personas
    3. 03 →Reach out in their first weeks

    ResultA new stakeholder met before a competitor does

  2. 02 · When

    Champion moved or promoted

    Your network

    1. 01 →Congratulate your champion on the move
    2. 02 →Ask who takes over the deal
    3. 03 →Open the account they joined

    ResultThe deal keeps a sponsor, and a new account opens

  3. 03 · When

    Engaged with competitors

    Competition

    1. 01 →Flag the deal as at risk
    2. 02 →Pick the battlecard that fits
    3. 03 →Bring a second contact into the thread

    ResultA rep who reacts while the evaluation is still open

  4. 04 · When

    Engaged with your content

    Your network

    1. 01 →Match the person to the open account
    2. 02 →Check who already talks to them
    3. 03 →Add them to the deal plan

    ResultOne more voice in the deal, found without asking

One play, end to end.

A new stakeholder appears on an open deal. Here is how it becomes a meeting.

  1. 07:30

    Signal detected

    A new VP Finance joins Meridian Logistics, a key account with a deal open.

  2. 07:31

    Persona check

    The role matches one of your personas. The person is kept.

  3. 07:32

    Routed to the owner

    The owner gets it in Slack, and the contact lands in your CRM.

  4. 09:10

    Second thread opened

    The rep writes to the new VP, while the champion stays in the loop.

  5. Thu 11:00

    Call booked

    The VP Finance joins the next deal review.

Illustration with a fictional account.

Built on.

This outcome runs on the features below.

What it costs.

Your key accounts are monitored at 50 credits per account per month, every signal included. The deals you care about cost the same however much happens around them.

50

credits per account per month, every signal included

Signals outside your key accounts

  • Essential

    10

    credits per signal

    • Job change

  • Standard

    20

    credits per signal

    • Engaged with your content
    • Mentioned your brand
    • Hiring for roles your product serves
    • Mentioned a competitor brand
    • Mentioned your keywords
    • Mentioned your keywords in job offers
    • Engaged with influencers in your space

  • Advanced

    40

    credits per signal

    • Champion moved or promoted
    • Engaged with your partners
    • Engaged with competitors

Signals on accounts outside your key account list are billed per signal found: 10, 20 or 40 credits.

See pricing

Questions, answered.

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Which signals help on an open deal?

Six live signals: champion moved or promoted, job change, engaged with your content, engaged with your partners, engaged with competitors, and mentioned a competitor brand.

How do I see the buying committee?

Account mapping lists the stakeholders of each key account. Your personas decide which of them matter for your deals.

Where do the signals arrive?

In Slack, in your CRM (HubSpot, Salesforce), through the API, or through MCP for your agents. The API is pull based: you fetch signals when you need them.

How fresh are they?

Signals are detected daily, so your reps start the day knowing what changed.

What does it cost?

Your key accounts cost 50 credits per account per month, every signal included. Signals on accounts outside your key account list are billed per signal found: 10, 20 or 40 credits by tier. See the pricing page for plans.