Sillage vs Trigify
Trigify alternative: Sillage vs Trigify
Trigify is being retired, so Sillage is a ready alternative for teams that used it for social and buying signals. Trigify announced on 23 September 2026 that its team is joining HubSpot and that the standalone platform is being retired. Standard customers keep access until 11:59pm BST on 22 October 2026. Accounts do not move to HubSpot. Sillage tracks signals on accounts and decision makers and sends them to your stack and agents, so you can rebuild your watches in minutes.
Last updated: October 2026
Heads up
What to do before Trigify closes
- Export your data and your lists of tracked profiles and keywords.
- Note which signals triggered your best outreach.
- Plan your new setup before 22 October. Trigify's API and integrations stop at the cutoff.
Choose Sillage if
- You used Trigify to track engagement and activity of target accounts and decision makers.
- You want signals in your CRM, Slack and AI agents through API and MCP.
- You want account monitoring plus people-level signals.
- You want to test with a free trial before you commit.
Choose Trigify if
- You are a standard customer and only need access until 22 October 2026.
- You want to export your data and lists before the cutoff.
Sillage vs Trigify at a glance
| Criteria | Sillage | Trigify |
|---|---|---|
| Status | Live product | Being retired. Access ends 22 Oct 2026 for standard customers |
| Core idea | Buying signals on key accounts and decision makers | Social engagement signals |
| Signal coverage | Network, people, competition and market signals | Engagers on tracked profiles, keyword listening and ICP filters |
| Level of detail | People-level and company-level | People-level |
| Account monitoring | Named accounts with daily, weekly or monthly refresh | Tracked profiles and keywords |
| Activation | CRM, API and MCP for AI agents | Integrations, webhooks and API until the cutoff |
| Pricing model | Free trial, then credits per account monitored or signal returned | Not published |
Honest trade-offs, both ways.
Where each tool wins, so you can pick the right one.
What Trigify did well
Social engagers.
It surfaced people who commented on or reacted to tracked posts.
Keyword listening.
Teams tracked topics and competitor mentions.
Outbound triggers.
Teams used the output to start conversations.
Where Sillage is stronger
It stays available.
Sillage is a live product with a free trial.
Broader signals.
Add people moves, hiring and competitor activity.
Key account monitoring.
Map the buying committee on each account and track changes.
Built for agents.
Signals flow through API and MCP.
How to switch from Trigify
Step 01
Export your Trigify data before 22 October 2026.
Step 02
List your tracked profiles, competitors and keywords.
Step 03
Recreate them as watches in Sillage and choose the signals. Check that your key keywords and sources are covered.
Step 04
Connect your CRM, Slack or agents and turn on alerts.
Pricing
Trigify did not publish prices. Sillage has a free trial and credit-based plans.
See Sillage pricing →Questions, answered.
Book a demoIs Trigify shutting down?
Yes. Trigify posted a notice dated 23 September 2026 saying its team is joining HubSpot and the standalone platform is being retired. Standard customers keep access until 11:59pm BST on 22 October 2026.
Will my Trigify account move to HubSpot?
No. Trigify says accounts will not migrate to HubSpot.
What is the best Trigify alternative?
It depends on your use. Sillage fits teams that want signals on named accounts and decision makers delivered to their stack and agents.
Can I import my Trigify data into Sillage?
Export your tracked accounts and people from Trigify, then import the lists into Sillage.
Is there a free trial?
Yes, 14 days free, no card required. Paid plans are credit-based.