Sillage vs Octolens
Sillage vs Octolens: which fits your team?
Sillage is a good Octolens alternative for teams that want signals tied to named accounts and decision makers. Octolens is a social and brand listening tool that scores mentions of your keywords across sources such as X, Reddit, Hacker News and the professional network. Sillage starts from your accounts and people and reports what changed. If you want to track keyword mentions across communities, pick Octolens. If you want to act on key accounts, pick Sillage.
Last updated: October 2026
Choose Sillage if
- You start from a list of target accounts, not from keywords.
- You want people-level signals such as job moves, new hires and champion changes.
- You want market and competitor signals in the same place.
- You want to map the buying committee on each account.
Choose Octolens if
- You want to monitor mentions of your brand, competitors and topics in public communities.
- You sell to developers and care about Reddit, Hacker News and GitHub.
- You want a low-cost tool with public pricing.
Sillage vs Octolens at a glance
| Criteria | Sillage | Octolens |
|---|---|---|
| Best for | GTM and RevOps teams that work key accounts | B2B SaaS and developer brands that track mentions |
| Core idea | Buying signals on key accounts and decision makers | AI-scored mentions of your keywords across social and community sources |
| Starting point | Accounts and people | Keywords |
| Sources | Signals across network, people, competition and market | 13+ sources, including X, Reddit, Bluesky, YouTube, Hacker News and GitHub |
| Activation | CRM, API and MCP for AI agents | Slack and email alerts, API, webhooks and MCP |
| Pricing model | Free trial, then credits per account monitored or signal returned | Pro $159 a month, Scale $499 a month, Enterprise on request |
| Free trial | 14 days free, no card required | 7-day trial. No free plan |
| Time to start | Self-serve | About 2 minutes, per the vendor |
Honest trade-offs, both ways.
Where each tool wins, so you can pick the right one.
Where Octolens is stronger
Community coverage.
It reads Reddit, Hacker News, GitHub, Stack Overflow and more.
Public pricing.
Plans and mention limits are on its site.
MCP on every plan.
Agent access is included.
Where Sillage is stronger
Account-first.
Signals attach to named accounts and their decision makers.
More signal types.
Network, people, competition and market signals.
Buying committee map.
See who matters at each account.
No keyword caps to manage.
Pricing follows accounts monitored.
How to switch from Octolens
Step 01
List the competitors and topics you track in Octolens.
Step 02
In Sillage, add your target accounts and choose the signals to watch, including competitor signals.
Step 03
Connect your CRM, Slack or agents. Keep Octolens if community mentions still matter.
Pricing
Octolens lists Pro at $159 a month for 15,000 mentions and 10 keywords, and Scale at $499 a month for 50,000 mentions and 40 keywords, as of October 2026. Sillage has a free trial and credit-based plans.
See Sillage pricing →Questions, answered.
Book a demoIs Sillage a good alternative to Octolens?
Yes, for teams that work key accounts. If you mainly track community mentions, Octolens is built for that.
What is the difference between Sillage and Octolens?
Octolens listens to keywords across social sources. Sillage monitors accounts and decision makers.
Can I use both?
Yes. Octolens catches mentions in the wild and Sillage tracks the accounts you sell to.
Is there a free trial?
Yes, 14 days free, no card required.
Does Sillage work with AI agents?
Yes. Sillage sends signals through MCP and API.